The Olive Oil World Congress (OOWC) already has a venue and date to celebrate its first edition and become the most important event of the sector and meeting point for all professionals worldwide. Thus, the auditorium of the Consejo Superior de Investigaciones Científicas (CSIC) in Madrid will host during June 26, 27 and 28, 2024 all the operators of the olive oil value chain worldwide with the aim of reinforcing this message and promoting collaboration between the different links.
The OOWC is a collaborative project launched by Agrifood Communication in collaboration with the sector at international level in which associations, companies and institutions that want to join can contribute with their knowledge and experience so that the messages and actions agreed among all in the decision-making bodies of the initiative are amplified and reach all producers and consumers of olive oil in the world.
The Scientific Committee of the OOWC has been working for more than 6 months in the elaboration of the program of this important event, which will have the best speakers in each subject, both nationally and internationally.
Thus, the blocks in which the program will be divided will be genetics and production, processing, product quality, sensory properties, food safety, health and nutrition, sustainability, communication and international trade.
In addition, the organization of the congress is carrying out, within the framework of ‘On the Road to OOWC', various promotional activities aimed at supporting the celebration of its first edition.
Among the communication tools that the congress organizers have developed is the mobile application 'Olive Oil World Congress', available for Android and IOS in both Spanish and English. To download the APP it is necessary to access Google Play in the Android version or through the following link: play.google.com/store/apps/details?id=sentidocomun.apps.oliveoilworldcongress, and in the case of the IOS version through the APP Store by entering the following link: apps.apple.com/us/app/olive-oil-world-congress/id1672583400.
But that's not all, because through the APP users who download it will remain in contact with professionals in the sector thanks to the "Olive Oil Network", a platform where anyone who registers can contact other registered operators, share projects, develop business and exchange information on production, processing or markets.
Under the slogan ''Taste it, enjoy, It's olive oil', the congress has for its organization with AgroBank, the Junta de Castilla-La Mancha through the brand Campo y Alma and the Junta de Andalucía through its brand 'Gusto del Sur' as Platinum sponsors; Grupo Interóleo, Balam Agriculture and Agrocolor, as Gold sponsors; and the company Kubota as Silver sponsor. Agrotec, a Portuguese newspaper specialized in the agricultural sector, and Oleo in Spain, are the Media Partners of the OOWC.
Anyone interested in taking part in the congress can obtain information from the OOWC Technical Secretariat by calling + 34 91 721 79 29 or sending an email to info_arroba_oliveoilwc.com">info_arroba_oliveoilwc.com.