GEA is gearing up for one of the most anticipated events in the olive oil sector: the 19th Meeting of Mill Masters and Olive Mill Managers. A well-established gathering that next Thursday, May 28, will bring together the leading players in the industry in a new setting, the emblematic Ermita Madre de Dios in Úbeda.
In a context marked by digital transformation, this nineteenth edition is positioned as an essential forum for the exchange of technical and strategic knowledge. This year’s program, whose speakers will be finalized in the coming days and announced on social media, focuses on the technology of the future, operational efficiency, and the analysis of the global situation of the olive oil sector.
The day will begin with an in-depth analysis of Artificial Intelligence applied to the food sector, where real cases will be presented showing how machine learning and predictive data analysis are optimizing production. The meeting will then delve into olive mill optimization, offering practical examples to improve performance and the quality of the final product through advanced technological solutions.
One of the highlights of the day will be the session dedicated to comprehensive olive mill management, where leaders from major industrial groups will share their success stories. To close the training block, a round table will analyze the international olive oil market. Top-level experts will discuss consumption trends, global harvest forecasts, and the logistical and commercial challenges the sector is facing in the current scenario.
Pedro Muñoz, General Manager of GEA Iberia, highlights the relevance of this forum for the sector: "This meeting is not only a tradition for GEA, but also a necessary platform to discuss how cutting-edge technology can help olive mills become more competitive and sustainable. We are at a time of change where operational efficiency and knowledge of the global market are vital to ensuring the future of the olive-growing sector," he explains.
Registration, which is exclusively aimed at professionals in the olive oil sector, is free and can be completed online through the following link: https://webinar.gea.com/xix-encuentro-de-maestros-y/join. Registration includes a full morning of training, a coffee break, and a networking cocktail. Places are limited and will be allocated on a first-come, first-served basis.